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Other Services Areas: Jupiter Farms, Juno Beach, North Palm Beach, Palm Beach Gardens, Riviera Beach, Royal Palm Beach, Tequesta

Riley Summers Marketing Group is a Jupiter-based digital marketing agency offering a full suite of services to help your business thrive online. We specialize in Pay Per Click (PPC) advertising, Google Local Services Ads (LSAs), Facebook & Instagram Ads, YouTube Ads, TikTok Ads, Reddit Ads, Local SEO, Google Business Profile management, Online Reputation Management, and even cutting-edge AI-powered SEO. In a thriving market like Jupiter – which was recently ranked the 6th fastest-growing municipality in Florida with 8.4% population growth – local businesses need a competitive edge. Our team leverages deep local knowledge and AI-driven strategies to connect you with more customers in Jupiter and beyond.

Whether you run an HVAC or roofing company, a pressure washing service, a car dealership, a medical practice, or a law firm, we tailor our marketing approach to your industry. Our track record speaks for itself – for example, we helped a local law firm generate 40% more targeted leads and boosted an air conditioning (HVAC) company’s leads through Google’s Local Services Ads. We’re ready to achieve these kinds of results for your Jupiter business with a personalized, data-driven marketing plan that delivers real ROI.

Pay Per Click (PPC) Advertising in Jupiter

PPC advertising is one of the fastest ways to drive targeted traffic and leads to your business. Our team creates and manages Google Ads campaigns that put your Jupiter business at the top of search results for the keywords your customers are using. We handle everything – from keyword research and compelling ad copy to bid optimization and conversion tracking – to ensure you get maximum return on your ad spend. PPC is ideal for generating quick results, like promoting a seasonal offer or jumpstarting lead flow for a new service. For instance, we ran a Google Ads campaign for a local pool care company and helped them book more jobs by reaching customers actively searching for pool services. We continually monitor and refine your campaigns so you spend smart and get high-quality leads without wasting budget.

Google Local Services Ads (LSAs) for Local Leads

For service-based businesses in Jupiter, Google Local Services Ads (LSAs) are a game changer. These are the “Google Guaranteed” ads that appear at the very top of search results, featuring your business for local queries like “roofers near me” or “Jupiter lawyer.” Unlike traditional PPC, with LSAs you pay per lead (phone call or message) rather than per click, making it cost-effective for many local businesses. We help Jupiter companies get set up on LSA – from verifying your Google profile to choosing the right categories and managing your budget. Appear with a Google endorsement that builds instant trust! We’ve used LSAs to boost leads for an air conditioning company here in South Florida, and we can do the same for HVAC contractors, roofers, plumbers, lawyers, and other eligible professionals. Our team will optimize your LSA profile and bidding so you receive a steady stream of qualified local leads.

Facebook & Instagram Advertising in Jupiter

Many of your Jupiter customers spend hours on social platforms like Facebook and Instagram – so that’s where your business needs to be. We design and manage targeted social media ad campaigns to build your brand and drive conversions. Using Facebook’s advanced targeting, we can focus your ads to people in Jupiter (and specific demographics or interests) most likely to need your services. Whether it’s a carousel ad showcasing a car dealership’s new inventory or a lead form ad offering a discount for HVAC tune-ups, we create engaging content that stops the scroll. Our team continually tests and refines your ads for the best click-through rates and cost per result.

Social media advertising is fantastic for local brand awareness, promotions, and even retargeting past website visitors. In one case, we drove a surge of patient inquiries for a Jupiter medical center through a focused Facebook Ads campaign. By meeting your audience where they socialize, we help your business stay top-of-mind in the community.

YouTube Advertising (Video Ads)

Video is a powerful way to connect with potential customers, and YouTube Ads allow you to tap into that power within the Jupiter market. Our team helps you create and run video ads that tell your story and showcase your services in action. With YouTube (owned by Google), we can target your video ads to specific locations like Jupiter and nearby areas, as well as by user interests and demographics. Imagine a roofing contractor demonstrating a quick before-and-after of a roof repair, or a law firm sharing client testimonials – these video ads can play before related YouTube videos or in search results, reaching viewers at just the right moment.

We can handle the technical details, from scripting assistance to setting up skippable in-stream ads or bumper ads, and we optimize for metrics like views, engagement, and conversions. Video advertising not only increases brand awareness but also builds trust by letting customers “meet” your business. By leveraging YouTube Ads, we help Jupiter businesses deliver memorable messages that turn viewers into customers.

TikTok Advertising (Reaching New Audiences)

TikTok isn’t just a platform for dance challenges – it’s a massive marketing opportunity, especially if you want to reach younger audiences in Palm Beach County. We help Jupiter businesses create TikTok ad campaigns that feel native to the platform and get people talking about your brand. TikTok’s algorithm can expose your content to thousands of local viewers when done right.

Our team will identify trending formats or hashtags and craft a campaign that fits your business personality. That might mean a fun, catchy video showcasing a pressure washing service transforming a dirty driveway (satisfying to watch and share!), or a quick how-to clip from a local dentist giving smile care tips. We manage TikTok’s unique ad tools – like In-Feed ads, Branded Hashtag Challenges, or Spark Ads – to amplify your reach. The key is to be creative and authentic, and we’ll guide you through that. If your customer base includes Millennials or Gen Z, TikTok ads can build huge awareness and engagement for your business in Jupiter.

Reddit Advertising (Niche & Community Targeting)

Reddit Ads let us reach highly specific interest groups by placing your message directly in the feeds of relevant online communities. This can be a valuable channel for certain Jupiter businesses, especially those with niche offerings or a tech-savvy customer base. For example, a specialty auto shop or parts dealer could advertise in Florida car enthusiast subreddits, or a health and wellness clinic might target forums dedicated to fitness or nutrition.

Authenticity is important to Reddit’s users, so our team takes care to craft ads that resonate with the community tone and provide real value (often blending in as useful posts). We use geographic targeting on Reddit as well, so your ads are shown primarily to users in South Florida or the Jupiter area if needed. By leveraging Reddit Ads, we cast a wider net for your marketing – reaching potential customers your competitors might overlook – and drive traffic from engaged online communities back to your website.

Local SEO for Jupiter Businesses

When Jupiter residents search on Google for a product or service you offer, you want to show up organically (non-paid). That’s what Local SEO is all about. We optimize your website to rank higher in search results for relevant keywords that include your location or service area – for instance, “roof repair Jupiter FL” or “estate lawyer Jupiter.” Our SEO experts handle all the key factors: researching valuable local keywords, optimizing your site’s meta tags and content, ensuring your website loads fast and is mobile-friendly, and building local citations (directory listings) and backlinks. We also help you create relevant content (like blog posts or landing pages) that answer questions Jupiter customers are asking. The result of this optimization process is increased, non-paid visibility for your business on search engines.

Local SEO is a cost-effective strategy that delivers long-term results – once you rank well, you can continuously attract new leads without paying for each click. In fact, businesses that rank above their competition on Google gain a significant edge by capturing more local market share. We have 15+ years of SEO experience in-house, and have used SEO to generate more leads for local companies (for example, driving more leads to a Jupiter lawn care company through on-page optimization and content creation). Our team stays up-to-date on Google’s latest algorithm changes and best practices, so you can count on sustained, quality traffic growth from your local SEO investment.

Google Business Profile Management

A well-optimized Google Business Profile (formerly Google My Business) is crucial for any local Jupiter business. It’s often the first thing people see when they search for your business name or services on Google Maps or Search. We take the hassle out of managing your Google Business Profile (GBP) by handling everything for you. Our team will claim or set up your profile, ensure your NAP (Name, Address, Phone) details are accurate, and choose the right categories and attributes so you appear for relevant local searches. We’ll help you regularly post updates (offers, events, photos) to keep your profile fresh, and we can even manage the Q&A section to address common customer questions.

The management of reviews is another significant component – we monitor your Google reviews, help you respond professionally to feedback, and implement strategies to encourage happy customers to leave 5-star reviews. The payoff? An optimized Google Business listing increases your chances of showing up in the coveted local “Map Pack” and drives more free clicks and calls. Our GBP experts know all the tips and tricks – from utilizing Google’s new features to leveraging insights – to elevate your local visibility and drive more prospects to your business. In combination with local SEO, a strong Google Business Profile makes your business almost impossible to miss for nearby customers searching online.

Online Reputation Management

In a community-oriented place like Jupiter, word of mouth travels fast – and in the digital age, that means online reviews and ratings can make or break your reputation. Our Online Reputation Management service helps you put your best foot forward on the internet. We start by auditing your current online reputation across platforms such as Google, Yelp, Facebook, industry-specific review sites, and even forums. Then, we work on a two-pronged approach: building up positive reviews and addressing any negatives. We’ll implement processes to gently ask your satisfied customers for reviews (for example, via follow-up emails or text messages with direct review links), making it easy for happy clients to rave about your business.

At the same time, if an unhappy review does appear, we alert you immediately and assist in crafting a professional, empathetic response to resolve the issue – showing future customers that you care and respond to feedback. We also push positive content (like testimonials on your website or social media mentions) to rank well, which helps overshadow any unfavorable search results. Maintaining a robust online reputation is important for businesses as in today’s market, trust is paramount. Prospects often validate their decision to choose a service provider based on the reviews of prior customers.

For example – a Jupiter dentist’s office with dozens of 5-star reviews or a lawyer with glowing testimonials will generally attract more clients compared to those with 1 to 3 star reviews on average. Let Riley Summers help you shine online by turning your satisfied customers into vocal advocates and ensuring your brand reputation remains rock-solid.

AI-Powered SEO (Generative AI Optimization)

We are pioneers in what we call AI SEO – our founder Mark Riley has spoken at national conferences on the topic, providing insight into the most cutting edge strategies that are producing the greatest visibility in generative engine overviews.  This innovative approach, also known as Generative Engine Optimization (GEO), ensures your business stays visible not just on Google and Bing, but also in the emerging world of AI-driven search results (like answers provided by Siri, Alexa, or chatbots such as ChatGPT).

So, what does AI SEO mean in practice? It means building a fast, user-friendly website filled with well-written, relevant content enriched with structured data that helps search engines and AI algorithms understand your site. We use schema markup and other techniques to clearly communicate your business information to AI models scanning the web. For example, if you’re a Jupiter restaurant or a home service provider, we’ll structure your site’s data so that an AI assistant can easily grab your hours, services, or even FAQs to answer a user’s question verbally or in a chat result.

On the flip side, we also use AI tools to improve our SEO execution. Our team leverages machine learning insights to analyze which keywords to target, predict trending topics, and even generate draft content ideas – all overseen by our experienced SEO strategists. This marriage of human expertise and AI leads to superior results. The bottom line: SEO is still vital in the age of AI, and our AI-powered SEO service makes sure your Jupiter business is ahead of the curve. By optimizing for both the classic search algorithms and the new AI-driven platforms, we help you capture as much online visibility as possible. The result is more organic traffic, more leads, and less reliance on paid ads over the long term.

Why Choose Riley Summers Marketing Group?

Choosing a digital marketing partner is an important decision for every business that has made a commitment to marketing their products and/or services. Here’s why Riley Summers Marketing Group is the right choice for Jupiter businesses seeking growth:

• Decades of Experience & Personal Attention: When you work with us, you get direct access to our founding partner – a marketing executive with over 20 years of hands-on experience – rather than being passed off to a junior account manager. After 15 years as a VP in larger agencies, our founder created Riley Summers as a boutique firm to deliver a more personalized, high-touch approach. You’ll be working with seasoned experts who truly care about your success.
• Proven Results for Local Businesses: We are marketing experts with proven results. Our strategies have driven tangible growth for our clients across various industries. For example, we increased a law firm’s leads by 40% and significantly grew an HVAC’s leads using Local Services Ads. We focus on what matters – more calls, leads, and sales – and we have the case studies to back it up.
• AI-Driven, Cutting-Edge Strategies: Our agency doesn’t rely on cookie-cutter strategies. We amplify our campaigns with high-performance machine learning and AI to optimize targeting, bidding, and even content creation. This means you benefit from the latest marketing technology and stay ahead of your competitors. When Google or Facebook roll out new features or algorithm changes, we’re already on top of it, adjusting your strategy to capitalize on the change.
• Full-Service & Multi-Channel Expertise: Digital marketing works best when all the pieces work together. Because we offer a complete range of services – PPC, SEO, social media, reputation management, and more – we can create an integrated marketing plan for you. No more juggling multiple vendors; our team can handle everything in-house and ensure all channels are aligned with your goals.
• Transparency & Accountability: We believe in earning your trust through transparency. You’ll receive regular detailed reports and updates from us, so you always know how your campaigns are performing. We set clear KPIs at the outset and we stand behind the services we recommend. If something isn’t working as expected, you can count on us to diagnose why and to pivot quickly. Your marketing budget is an investment, and we treat it with the same care as if it were our own.
• Local Market Insight: As a Jupiter-based agency, we understand the local market dynamics and customer behavior in South Florida. We know the surrounding communities, seasonal trends (like the influx of snowbirds or tourists), and even local competitor landscape. This local insight helps us craft hyper-relevant campaigns – whether it’s using Jupiter-specific keywords, or targeting ads around local events like the Jupiter Seafood Festival. When you partner with us, you’re getting a team that’s truly part of the community and committed to seeing it grow.

At Riley Summers Marketing Group, we blend big-agency expertise with small-agency dedication. Our selective client roster means your business gets our full focus, and we won’t rest until we’ve helped you dominate the Jupiter market.